Tips for writing great posts that increase your site traffic

Andrew Spikes • July 13, 2020

Write about something you know. If you don’t know much about a specific topic that will interest your readers, invite an expert to write about it.

passion led us here
Speak to your audience

You know your audience better than anyone else, so keep them in mind as you write your blog posts. Write about things they care about. If you have a company Facebook page, look here to find topics to write about


Take a few moments to plan your post

Once you have a great idea for a post, write the first draft. Some people like to start with the title and then work on the paragraphs. Other people like to start with subtitles and go from there. Choose the method that works for you.


Don’t forget to add images

Be sure to include a few high-quality images in your blog. Images break up the text and make it more readable. They can also convey emotions or ideas that are hard to put into words.


Edit carefully before posting

Once you’re happy with the text, put it aside for a day or two, and then re-read it. You’ll probably find a few things you want to add, and a couple more that you want to remove. Have a friend or colleague look it over to make sure there are no mistakes. When your post is error-free, set it up in your blog and publish.

December 22, 2025
Learn how multi-site churches can manage insurance across multiple locations. Discover key coverage considerations and how Church Insurance Man helps protect every campus.
December 15, 2025
Start the new year with confident coverage. Use this annual checklist to review your church insurance needs and keep your ministry protected with Church Insurance Man.
November 24, 2025
Protect your church outreach programs with the right insurance. Explore key coverage options for volunteers, transportation, missions, and off-site ministry.
November 16, 2025
Discover practical strategies for safer church events. Learn how to reduce risks, protect guests and volunteers, and ensure every gathering runs smoothly with guidance from Church Insurance Man, Georgia’s trusted ministry insurance partner.
October 20, 2025
Learn how liability insurance protects church volunteers and ministries from financial and legal risks. Discover why coverage matters, common volunteer scenarios, and how Church Insurance Man helps Georgia churches safeguard their people and their mission.
October 13, 2025
Learn how Church Insurance Man helps Georgia churches protect their sanctuaries, buildings, and ministry assets. Discover what church property insurance covers, what risks it prevents, and how tailored coverage keeps your ministry secure for the future.
September 29, 2025
Discover why Georgia churches need commercial auto insurance for vans, buses, and ministry vehicles. Learn what coverage includes, how it protects staff and volunteers, and why Church Insurance Man is your trusted partner in keeping your ministry safe on the road.
September 9, 2025
Learn what Georgia churches need to know about workers’ compensation. Discover coverage details, common church workplace injuries, and how Church Insurance Man helps ministries stay compliant and protect their staff.
August 20, 2025
Learn why churches are prime targets for cyberattacks and how to safeguard sensitive data, prevent financial loss, and protect your reputation. Discover best practices and cyber liability insurance solutions tailored for ministries.
August 5, 2025
When To File an Insurance Claim Churches are busy with ministry, offering services, programs, and outreach events that make a significant impact in the community. With so much activity, unexpected incidents are bound to happen. Knowing when to file an insurance claim is essential to protecting your church and continuing your mission without disruption. Insurance claims should be filed whenever there is an incident involving property damage, injury to a staff member or visitor, an auto accident involving a church-owned vehicle, or a cyber event such as data theft or hacking. For example, if a guest trips and falls during a church function or if storm damage affects the roof, these situations may qualify for coverage under your policy. Timely reporting is crucial. Insurance policies often require notification within a specific timeframe. Delays in reporting can complicate the claims process, possibly affecting the outcome or resulting in denial. At Church Insurance Man, we encourage churches to reach out as soon as an incident occurs so we can begin guiding you through each necessary step. Step-By-Step Guide To Filing a Claim Step 1: Document the Incident The first step in the claims process is gathering and organizing all relevant information. Churches should take photographs of any property damage, injuries, or hazards involved. It is also helpful to collect statements from any witnesses who saw the event unfold. All records should include the date, time, and a brief narrative of what happened. This documentation forms the basis of the claim and helps validate the details for the insurance company. The more accurate and complete the information, the smoother the process will be. Step 2: Notify Church Insurance Man Immediately Once the incident is documented, contact Church Insurance Man as quickly as possible. Be prepared to provide your policy number, basic contact information, and a summary of the incident. Even if you are unsure whether a claim should be filed, we can help determine the appropriate course of action. By getting in touch early, we can review your policy, explain next steps, and assist with submitting the claim to the appropriate carrier or claims adjuster. Step 3: Cooperate With Adjusters and Investigators After your claim is submitted, an insurance adjuster will likely be assigned to review the incident. This adjuster will evaluate the facts, assess the damage or injury, and determine how much of the loss is covered by your policy. Churches should cooperate fully during this process. This includes providing access to the site, supplying additional documentation if requested, and answering any follow-up questions. Open communication can expedite the resolution and ensure your church receives the full benefit of its coverage. Step 4: Track Repairs and Expenses While repairs may need to begin before the claim is finalized, all expenses should be carefully tracked. This includes receipts for any replacement items, contractor invoices, and records of payments made. Churches should maintain a detailed log of what was repaired or replaced, including the date and cost. Keeping these records organized will ensure that you are reimbursed properly and that nothing is overlooked during settlement discussions. Step 5: Review Settlement and Resolution Once the insurance company processes the claim, you will receive a settlement offer. Review the offer carefully to make sure it covers all aspects of your loss. The terms should be clearly outlined and understood before you sign or accept anything. Church Insurance Man can assist in reviewing the settlement and answering any questions about the language or limits of coverage. Our goal is to help you receive fair and accurate compensation so your church can recover and move forward. How Church Insurance Man Supports Your Claim Navigating a claim can be stressful, especially for church leaders who are focused on ministry. That’s where Church Insurance Man comes in. We work exclusively with churches, so we understand the specific risks and needs of ministry operations. Our claims team provides personalized guidance, helping you understand your policy, gather documentation, and communicate effectively with insurance adjusters. We also help interpret policy terms that can sometimes be difficult to understand. Whether it’s property coverage, liability, auto, or cyber protection, our expertise helps ensure that your church makes informed decisions throughout the claims process. Common Mistakes To Avoid During the Claims Process Some common errors can delay or complicate an insurance claim. One of the most frequent issues is waiting too long to file. Delays can raise questions about the validity of the claim or lead to automatic denial based on policy timelines. Another mistake is failing to provide complete documentation. Incomplete or inconsistent records can slow down the investigation and affect the outcome. It is also important not to accept a settlement before fully understanding its terms. Once a settlement is signed, the claim is typically closed, and no further adjustments can be made. Church leaders should avoid these pitfalls by working closely with their insurance representative and ensuring all required steps are completed promptly and thoroughly. Be Prepared Before a Claim Happens Preparation makes all the difference when it comes to successfully handling a claim. Churches should maintain a current inventory of valuable property, including sound equipment, musical instruments, computers, kitchen appliances, and office technology. Each item should be recorded with photos, serial numbers, if possible, and estimated replacement values. It is also a good idea to create a written response plan outlining who will be responsible for taking photos, contacting Church Insurance Man, and managing follow-up communication. When everyone knows their role in advance, your church can act quickly and with confidence. Church Insurance Man offers tools and checklists to help you prepare. Whether it’s a property inspection form, a documentation template, or a claims response plan, we are here to support your ministry’s readiness. Partner With Church Insurance Man for Confidence and Clarity At Church Insurance Man, we are committed to helping Georgia churches protect what matters most. From navigating the claims process to developing effective risk management strategies, our team is here to serve as your trusted partner. Claims are never convenient, but with the right preparation and guidance, they don’t have to disrupt your ministry. Our deep understanding of Georgia insurance laws and church-specific risks allows us to offer clear, practical solutions when you need them most. If your church has recently experienced a loss or simply wants to be ready for the unexpected, contact Church Insurance Man today. We will help review your policies, identify any gaps in coverage, and support you every step of the way if a claim arises. Your church deserves the strongest protection available, and we’re here to provide it.